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« The Right to Arm Bears | Main | My Numbers »

February 10, 2007

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Economic Mip

Well that was informative, if long. I have to hand it to the Fortune article a few issues back which contained the line "... and sex clubs, lots and lots of sex clubs." For the first time the truth was out in the mainstream print. Why would you want a non-sexual area of Second Life? The answer is in retention. (Currently only about 1 of 10 users stay on for a month, likely those other 9 found something so repulsive they ran).

Desmond Shang

Meh. I was hoping you would post about this, actually:

http://blog.secondlife.com/2007/02/09/state-of-the-virtual-world-%e2%80%93-key-metrics-january-2007/

(State of the virtual world, key metrics Jan 07)

Wondering if you see the same thing on it's way in the next year or two that I do, buried in the numbers.

Prokofy Neva

Well, I'm still studying those spread sheets. I posted a bit to Raph Koster's blog.

Um, I dunno, why don't you enlightend us as to your big insight , Desmond.

Mierin Sodwind

All one has to do to get a good view of how sex-preoccupied SL is is to click on 'popular places' in the search menu. That, in and of itself, speaks more powerfully than anything you have argued here. Second Life is largely synonymous with Sex, though not without exceptions. Given the fact that almost all people (Lindens included) are embarrassed about sex (let alone fetishes), one can see how this gives groups like the W-Hats a perfect environment for teasing others.

Hamlet Linden is almost certainly one of these people who is embarrassed about the presence of various forms of sex in the game his company has developed. The figure of 5% is absolutely absurd. Granted, that figure might actually represent the amount of money that is spent by players on sex-related items such as dildos, nipples, poseballs, and whateverthehell else they buy, but, as you say, that completely disregards the existence of virtual prostitutes, cover-fee charging clubs, perverse textures, etc. People like sex, and they want to have as much fun as possible while having it, whether virtually or in real life.

Hamlet’s figure of 5% is almost without a doubt an attempt to ‘sanitize’ the sex-driven economy of Second Life, at least with respect to PR. The Lindens want to make their game look innocent, a desire that is understandable, but as any long-term player of the game will tell you, this attempt is almost laughable. I’m fairly certain that they gave this figure with good intentions in mind, but as you say, it is totally misrepresentative of the game’s (virtual) reality.

Prokofy Neva

Mierin, the popular places are gamed by having people log in alts and having the camp chairs where people sit on them or dance on dance pads in order to generate traffic.

When I asked to get a different figure from the dbase, what the ranking was of what people put in their own picks, which isn't as gamed by any stretch, it was interesting to see that more sort of generic PG places landed in the list then, like The Shelter or The Lost Gardens of Apollo or the Ivory Tower of Prims.

So I wouldn't let that be the metric. Still, no question that most of the top places, even taking off the camp chairs, are going to be about sex. That's what people are there for. And who could stop them, or should stop them?

what will likely happen is that Hamlet will really dig in on this, he's stubborn, and he'll keep insisting that what he means isn't even the economy per say but the activities people are engaged in. So he'll try to say that what he meant is that people spend hours creating textures, pieces of furniture, vehicles, and that isn't having sex or directly related to sex, but just a texture.

Of course, most people will find this utterly lame as a concept LOL.

Yes, he is eager to sanitize the game for his old masters. And I recall he told us quite frankly at the SLCC and I think even in columns that while he was a Linden, the only topic he was warned to stay "off" of was sex -- that is, it goes without saying that sharp criticism of LL wasn't on as a topic, but he was warned not to excite the prurient interest of the media by focusing on the sex. So...he didn't. And still doesn't, wandering around in a haze in his white preacher's suit lol.

I want to be clear on one of your points. I'm not embarrassed by fetishes that involve violence and slavery. I condemn them as intellectually and morally indefensible in all my writings. Big difference. And what W-hat does isn't called "teasing", it's called "griefing" -- another big difference.

Among the things the Lindens do to make their game look innocent:

o feature the uses of SL for the disabled, recovery, mental health, etc.

o feature charitable contributions made to non-profits

o feature education

o feature big business

I just think they will have every motivation to open up an SL 2.0 grid somewhere, that they'll keep PG to look better.

Maklin Deckard

Hamlet is nothing more than a pet propagandist for LL, even as a so-called independent blogger. You never see him report on ANYTHING that might negatively impact LL's bottom line (griefing related to free accounts, for example) unless he can minimalize it and marginalize the people ingame experiencing it and glorify the company line of LL.

I've never much trusted his objectivity, and this article has utterly destroyed what shreds of objectivity I might have though Hamlet had. My god, there is no way it can only be 5%, just walk through any mainland sim and most(not all) private ones and its closer to 50% slutware, body parts, magazines, sex clubs and toys. Even a cursory glance at the top places should show him non-sexual places are either not on the list or WAAAAY down there with perhaps a tenth of the traffic as even the least busy sex club.

jamie bergman

Good article, as usual Prok. I enjoy reading your fine work.

Lord Pluto

FLASHBACK to Prokofy Post "Is SL Machinama Any Good?"

----
Prokofy: "I often see the newbie arriving naked with the woody and going around hitting on people in the WA who are grossed out. I find even without Lindens or mentors responding, they don't bother to as much any more, the people seeing the asshat going around like this are peer pressure that often gets him to stop or at least fly away from PG.

Really, it's merely the Time magazine knock-on affect that makes every blogster and wire reporter come looking for this.

***I agree with Ace, that I go for days without seeing any of this anywhere. Sl is what you make of it. It is a reflective mirror.***"
----

Prokofy: "[I]f people who shit on themselves do so out of the public eye, filming them is in facting shitting on them more and saying,wow, the face of SL -- just because you forced the impression by hunting for it and filming it."
-----

Ordinal "Please visit my Lighthouse" Malaprop: "The number of sex-related groups in SL certainly does draw the attention of the immature who giggle at the very idea of sex anywhere, or those who can't possibly entertain the idea of people expressing sexuality outside of culturally-approved settings (imagine! sex on the _internet_!) but I must say, for the rest of us, the occasional view of *gasp* a _strip club_ is not all that shocking. I see more shocking things on the way to work every morning." If anything, the mainland is characterised by 16m2 ad plots; where are the exposes of those? Oh, sorry, that wouldn't be so titillating to the finger-waggers, would it, and allow the producers to believe that they are exposing some dark secret."

Prokofy Reply: "*Perfect* comment, Ordinal!"

Prokofy Neva

And your point? I realize you enjoy having little paroxysms of glee over the idea of playing "gotcha," but wrong once again.

1. Yes, indeed, the Time magazine knock-on effect *makes everybody come looking for sex*. And that's why Hamlet decided to try to buck the trend in the interests of trying to improve LL's image.

2. Yes, indeed, sex is everywhere to be found in SL. You do not have to look hard. This is self-evident.

3. This is what people wish to do with SL. *Shrugs*. It's not a judgement. It's a report.

4. But not everybody choses to live saturated in sex in SL. So they look elsewhere. And it really isn't hard, then, to find other occupations, interests, and sites to see once you make that decision. And that's what Ordinal is talking about, and I'm talking about.

5. If you pan around the mainland, you don't see explicit sex everywhere, in the form of sex clubs or XXX ads on 16m2, you see a lot of houses. But take the walls off the houses, you will see many people cybering and using all their sex gadgets.

That's how SL is. You can chose to be a part of it as much or as little as you wish. Fortunately it has points of entry for all.

Yumi Murakami

I've always believed that the reason sex, and role-played BDSM, wind up becoming so common on online games is that they serve as motivators for the real-life peeople to be prepared to play certain roles.

For example if you want to be an exotic dancer in SL, then someone else has to be the guy/gal who watches you exotically dancing, and probably they will be prepared to do that because it has that motivator.

On the other hand, if you want to be (for example) a James-Bond style spy (ie, not a LITERAL spy who would be classed as a griefer), then someone else has to consent to play the person James Bond is spying on, and why would the real-life person want to spend their entertainment time doing that? What can you make their reward be? Pretend power/status is the classic motivator for online gaming, but to reward them with that would mean they would have to defeat James Bond and probably you don't want that, since you want your pretend power/status too. Money is another possibility but then you lose the money you pay. Alternatively, you find someone who gets all excited by the thought of being spied on by James Bond, and presto - there's their motivation to join in and support the role you wanted to take.

As an even better example of this there's a text-based game called "Shangrila" where basically, people propose playing anything and everything on that basis. They had personals ads for (for example) someone wanting to play an invisible woman who would play tricks and mess with someone in their house - on the underlying basis that there would be SOMEONE, SOMEWHERE who would be turned on by that. (I don't advise visiting Shangrila at this stage though, as it now has an even worse population of ageplayers than SL.)

Prokofy Neva

Yes, it was always hard trying to play Wizard of Oz with my little brother. We both wanted to be the tin man. Neither of us wanted to be Dorothy. We both knew early on that Dorothy was a chump. If a 4-year-old neighbour wasn't around to be pressed into service to play Dorothy, we'd have to make Raggedy Ann be Dorothy. I would only agree to be Dorothy if I also got to sit in the big chair. The cat refused to play Toto, too. It was hard.

Psyra Extraordinaire

''Hamlet, do me a favour and count the sales and ownership of the economy of Psyra and the other security orbists whose products are 98 percent about security sex.''

Uh... what?

(1) I've never used security orbs before. I've never walled off my places either. They're public for all, unless they prove to be a disturbance to the enjoyment of others.

(2) I make avatars, not ... whatever 'security sex' is about. I happen to *not* be a fan of the porn industry at all and I don't create anything rated mature and up.

I really gotta ask now... where did you get *this* information? Or has someone created a *sim* named Psyra that I need to look out for now?

Lord Pluto

Prokofy: yet another booming business giving advice to girls on who to become "bimbos" -- read: whores.

Prokofy: they grow as surly as junkyard dogs. Having found a partner, the men especially, but also some particularly aggressive women, become obsessed with hanging on to them, making sure they don't cheat, and make sure they don't go on alts and have sex with other people. The worry about this can completely sap the joy out of their Second Life -- and judging from all the alt activity and all the affairs and all the secret hideaways people get on top of their main locations, they have every right to be worried.

...

Prokofy: This is what people wish to do with SL. *Shrugs*. It's not a judgement. It's a report.

Caliandris

Prokofy, repeat after me: I must not believe the sex industry's own distortions. The level of involvement of the sex industry is not what it appears to be, they use every way of gamaing the system to make it appear that the places are far more popular than they actually are.

Most of the people I have contact with in game are grown up about the sexual content. They don't deny it is there and a normal part of both SL and RL, but on the other hand it isn't what they spend most of their time doing.

I have no time for Hamlet or the sanitization of SL, but I do think that he is right. For most people, the sex industry in SL is a very minute part of their experience, and is not what they are looking for.

The shame is that when people are interested in so much else, the poverty of the search experience means it is impossible to find it. Most people nowadays stumble over good builds and experiences by tripping over them in other people's profiles.

If the sex industry was a big part of the experience, there would be so much creativity and community in SL. And that's what I and a lot of other people have found. Creativity and community.

Ace Albion

I'm wondering if Prokofy mixed up "Psyra" with "Psyke" which I think is a brand/person? to do with "security stuff". Probably just a typo?

I was talking to a librarian last night at my store. She was nice, looking for something to use as a library/gallery type thing. So there's a chip at the percentages back in favour of the not-sex commerce.

Prokofy Neva

Caliandris, if I didn't look at thousands of rentals constantly and what's in them, I could buy your line, but I can't. I personally find much more to SL than to sex, as for me, there is a lot of interesting political discussions, architecture, art, story-telling, etc. But I don't pretend that these higher interests are somehow prevalent. They aren't.

You seem to be in denial. That is, you seem to concede that there is a lot of sexual content, but then blame other people if they report this or contemplate it. But it's there to be reported. People are invited to raise their sights. Not all do. That's their choice. But you can't then blame the media for covering sex in Second Life, when it is there to be covered, in spades.

Otherwise, you are taking away the freedom of the media, and trying to ascribe to it a social mission, the mission to uplift people. Then media becomes religion, and not media. Hamlet is engaging in this practice of a religious scribe when he makes these false claims.

Caliandris, you are so typical of the FIC and the elites of Second Life. You make this blanket claim about "most people," by which you mean "my inner circle of friends in the arts". But you are a tiny elite. Look around. See the masses of people. See what they buy, and what they do. What they're here for is sex. To pretend otherwise is to be blind.

Much of the creativity and advancement of technology of Second Life has been driven by sex:

o Video -- rushing to put in video, and the major use of video, has been for porn, mild or hard, but porn it is

o Poses and animations -- the cutting edge, smoothest, most realistic poses are all in the sex department. You cannot find a pose to shake a hand with another avatar or walk down the street holding their hand, but you can find a pose to fuck them three ways from Sunday with four other people in three of their orifices. What does that tell you?

o Clothing -- the slave silks represent the greatest artistry and most clothing lines sell the most in the sexy lines

o Home security -- orbs, watch dogs, guards, etc. are all about securing privacy for sex

o Houses -- tintable windows, good camera angles when the avatar is lying down, large upstairs bedrooms with bathrooms with jacuzzis -- these things are all about having sex in houses

o Clubs -- more and better entertainment gimmicks are ultimately about creating the platform for people to couple up and have sex

To deny that sex has been the engine of creatvity of Second Life is to deny the nature of Second Life. Whether you find it good or bad, whether you focus on it or not, you cannot deny its essence.

Yes, I made the correction, and posted here also, but I don't see the post for some reason. I did indeed mix up Psyra and Pskye though of course I know the difference, I was just typing fast.

Psyra Extraordinaire

Okay, there we go. Yeah... I was wondering if an SL bug had put my name on some "shifty vendors" somewhere else... :)

Ordinal Malaprop

Of course, there are psychological theories which say that pretty much everything which we do publicly that might impress anyone else is in fact sexually based; all art is a mating display, conscious or unconscious.

There does have to be a point at which we say "well, this can be reinterpreted in all sorts of ways, but try too hard and it becomes meaningless". After all, one could say that any social area was sex-based, in theory.

advanced webhosting

if i'm not mistaken the internet was designed to transfer naughty pics more quickly between universities offices and military compounds.. err .. jokes aside. it's a safe bet that sexuality and erotica are a key substrate to the entire internet and perhaps most communication networks in more than just a financial aspect, the rest would just be logical progression.

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