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« BigJohn Jade | Main | SLCC10 -- An A+ Memorable Event »

August 13, 2010

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Anon

(1) Hindsight is 20/20
(2) Anyone who did it your way (spend months hammering out these details) would have lost to the one in a hundred competitors who by sheer chance would have gotten it right.

Prokofy Neva

You need a valid first and last SL or RL name here to post, you can't post anonymously.
Um, what competitors? Where? You mean, um, there.com? Multiverse.com? Croquet? Where? What?

There weren't any; there aren't any. And...what is this *for* anyway? Just to make a toy for a company? Or to make a viable utility?

You wouldn't lay a railroad this way. Why lay a virtual world this way?

Corsi Mousehold

Hindsight is 20/20, because that can't be said enough.

The other thing I get from this is that you think design should be a civil process in order to work. Can you show the transcripts where Sea wouldn't engage you civilly, before you started insulting her?

Prokofy Neva

Um, let's start by having you show me the transcript where you falsely abuse-report me to the Lindens and get me booted from Concierge, and then brag about it to your little e-friends, Mousie.

Desmond Shang

There are only two places a virtual world is going to come from:

a) hobbyists, people who just love it for the sake of it, opensource guys, &c. Cool as this is, the last 20 years is solid proof that no virtual world gains acceptance by the masses this way. Opensourcers are busy modding Second Life and other game engines that were made by...

b) Investors with an eye for making money. Via corporations.


So, why would any company make a virtual world.

There's only one reason. Virtual worlds monetise users like almost nothing else out there.

People spend money like water in them. It's not farmville. Yes, it's 'reasonable' to a lot of people, to spend 100+ USD/month on their virtual world experience.

So, ok fine, the company does it for the money.

Business plan time: who are your customers, really, and what do they want?

Whatever it is, it's going to have to cost the end users a fair bit of money, on average. As the providing corporation won't go forward on hopes and dreams alone. And with that fair bit of money, will come a fair bit of expectations.

* * * * *

There's no starting over.

Even a company completely and utterly independent of Linden Research would have to deal with SL's past, its conventions and biases. Like it or not. Because that's what people know and will compare it to.

Like the Latin language, the main grid is a very significant predecessor to all that will come later. It's not the first, but it's the one that matters. Even if you have never personally experienced the main grid, its primacy will act as a baseline, and its early adopters will quickly spread into future worlds. And frame the discussion for the 'untouched users' for decades to come.

As such, civilisation has to begin here and now.

You can't expect a functional, just society to simply spring into being, magically, when online culture has been defined by 'clans' and 'tribes' for about as long as anyone can remember. And it's not completely the technology's fault; that's a red herring and usually a flimsy excuse to avoid tackling the hard questions.

cube3

one day i may really tell what the late 80s early 90s was like trying to first show the future of virtuality--worlds style- to the gangs of ny...;)

against the waves of jaron and his mattel hacked data gloves and love machines of then, some of us who had no particualr investment in anyones particualr techn/ technical solutions... did try to make it- humans first.

we lost
we continue to loose.
now all you get to repeat that loss ..but as you aid onece before Prok. does it get better?..

well this time, you HAD the "how do we make this tech work for us? disccusion is a virtual dam lodge , rather than one fo the first coffee houses with a net connection in NYCs lower east side.;) or even a bit earlier in my apartment on the upper east side somewhere.

and desmons.. at one time its the humans faults.. but technoogy becomes a media, and ina sence a child. and eventually the child IS responsable for burying the parent.

later. i gott go celebrate the networking of two humans on their 50th ann.

Darien Caldwell

"In other words, instead of doing everything ass-backwards, I would first make the rules of the world, then make the world fit them -- after all, it is a virtual world, and you should be able to do that!!!"

That's correct. I work in technical design field. If I or anyone were to start designing, say, a microprocessor without first having laid out a plan (rules) for what we were designing, we would be given the boot out the door.

Of course, that doesn't mean plans can't change. But sometimes you either have to say no to changes, or start over. It's a judgement call.

Over the years, I can see that LL's biggest issue is the fact they simply can't decide what they want SL to be. They constantly lay down design, then turn around and rip it back up, laying kludge over kludge, adding features, removing features, doing 180 degree policy turns, all the while getting nowhere.

Until LL can settle on a goal, and set a course for that goal with determination and focus, they will continue flailing around impotently, and we will continue to suffer for it.

brinda Allen

Maybe it's important to think about we as customers (or residents if you like), are a moving target.
Personally in any situation a lot of what I desire from anyone or any company is what I perceive they can provide... and the more a company gives the more I ask/want.
I would agree with you Prok, and Desmond, a plan is necessary.

I believe Phillip had a dream and dreamers don't necessarily make great plans... particulary when they don't know where the dream will head. (Hmm...20/20 hindssight?)

Ann Otoole InSL

If we could start over? If I could go back 30 years and not made a key decision. And then 25 years ago when I made another stupid decision. And then 4 years ago when I made another stupid decision. And then the decision to log into SL? Had I never made that decision I would still have a good job and not be unemployable.

So yes if we could go back and change the time line and everyone not be making stupid decisions based on emotion and dreams then everyone would be better off right?

Desmond Shang

A plan is necessary.

But it will be a business plan.

At least until a large, organised group of people are willing to foot the bill for platform development. Which I don't see happening for a long, long time.

Darien Caldwell

"Maybe it's important to think about we as customers (or residents if you like), are a moving target. "

People are a pretty predictable target, if they can be called one. All people have basic wants and needs, and as long as you satisfy some of those, you're golden.

Especially in LL's case, we constantly lay at their feet precisely what we want, and what we need. And yet, they always head in the opposite direction.

I've honestly never seen a company so adept at satisfying *none* of their key segments. I keep trying to figure out why they seek to do this, as it just *can't* be by accident. Even the worst company succeeds in pleasing someone, sometimes.

Desmond Shang

>>"I've honestly never seen a company so adept at satisfying *none* of their key segments. I keep trying to figure out why they seek to do this, as it just *can't* be by accident."

The answer is in your question.

"We" can't be the key segments.

They need a breakout success. A ridiculous amount of money was put into this company, in pre~recession times. Dating back to the dot com era, originally.

As cool as the tech is, and as much as it was "nice" for these big investors to lay their money on the line... it's to be expected that they are looking for returns. It's a company, not a charity.

There are no phenomenally big returns to be had, from the present customer base. Oh, it's a fairly solid business, even now, but nobody dumps that kind of money into a project for "meh" returns.

It's kind of like the big city boy in a small town. "Why can't you just be happy being our hardware store owner, why do you have to try to be Home Depot? That's not making any of your customers happy!"

And yet... someone is gonna end up being the national superstore chain, as the alternative is searching for Uncle Fred's lawnmower parts on aisle four, every Saturday. And going to the Town Hall meeting about the parking situation on Main Street, rather than going to the board meeting to crush competitors on Wall Street.

This is on a bigger scale than most people bother to think about. It's about big money and big investments and size as a strategy, and generally not a strategy of expansion, from small town Mayberry to small town Mayberry, one small store at a time.

Is this the right approach? Is it too late? Is the timing (during a recession) just wrong? I won't bother to get into all that.

But if you are wondering about strategy, that's what I see going on. This is on a level that's above virtual world enthusiasts, coder geeks, management or even the board. It's about leveraging, and breakout success.

And it still could happen. Hey, look what Steve Jobs did for tablet computers, a decades long technology backwater that was essential to no one, until it became 'cool.'

Erin Lubitsch

Reading the comments on your blog on political, social, and cultural issues in Second Life, I notice most of your material reflects an underlying belief that somehow things were better once and that with just a little effort we could set them right again. You are looking for solutions, and rooting for particular results, and I think that necessarily limits the tone and substance of what you say. Your messages are lost in an avalanche of poorly chosen words arranged in to misdirected thoughts.

Furthermore, this manifestation that Linden Labs takes concern to your clarification on frivolous issues is inane. Linden Labs' burden is to be remunerative to their parent company not to appease the gauche blogger.

How does LL continue to be profitable?

1. Keep their product available (Grid up time)
2. Reducing their operating costs

Your band-aids to decay and disintegration of this digital culture are astonishingly amusing. What may sound to some like anger is really nothing more than sympathetic contempt towards you. I view your blog with a combination of wonder and pity, and I root for its destruction.

P.S. Least you wonder if I read the entire blog entry. No, I did not. I dropped off to sleep before the end....

Extropia DaSilva

>I mean *not* having the technology drive the virtual world at all.<

Reminds me of something a spokesperson for IBM said to Tim Guest (author of 'Second Lives'):

"I think a lot of the complexity in IT is because systems and apps have really grown from the machine up. We do our machines, we do middleware, we do apps, then we put in a thin layer of human interface...If we don't worry about managing the complexity, we may have all this technology that frustrates people".

Aven Yfokorp

On Twitter just now

"Full of sound and fury, signifying nothing" ~ Shakespeare from that Scottish play, personally I'm certain he wrote it only about @Prokofy

Sportsbook Writer

Honestly, you need to sart over in both RL and SL Prokofy. Here are a few idea that may help you become acceptable:

1. Stop being a BITCH!
2. Stop being anoying!
3. Stop talking over people!
4. Start listening more!
5. Start acting like a human!
6. Start being nice!


See you in Boston!

Maggie Darwin (@MaggieL)

"They weren't tekkies or geeks. They were just the sort of liberal or progressive types you'd expect to be fetched up in a MacArthur program."

Indeed. Or something Soros-funded.

Seems Prok dreams of a world where the Levers of Power are constructed first, so The Collective (as ably represented by Her Nibs) has them firmly in control before the workers...excuse me, the nasty unwashed commmie hippie geeks who actually build things but Don't Know Their Proper Place as Mechanics of Prok's World) come in to be told what things to build.

At this stage at least, VWs don't fit a Marxist model where the means of production can be seized on behalf of The People. Unfortunately or not it's a more Randian world where we discover John Galt is also The Little Red Hen.

So we did.

Darien Caldwell

""We" can't be the key segments.
They need a breakout success."

If that's true, LL is being incredibly short sighted. The big dogs in the Social Media industry deal with 'us small fry' users all the time, to the count of 400-600 million.

If LL made us small frys their priority and pleased us, they could have 400-600 million of us too.

Instead they keep waiting for Some Demigod to fall into their laps, bringing with it unlimited profits, while another 11,000 small frys slip through their fingers every day...

They really can't be that short sighted, can they?

Axiomatic Clarity

The vast majority of SL users are deeply dependent from the platform on a psychological level... so much they sport a blurred vision of LL as a charismatic entity and not as a company. If these customers were indeed true customers and not dependents on dope to this otherwise mediocre and in many ways obsolete product... if they were... SL would be now perhaps a better place.

Prokofy Neva

Yeah, I can see the usual suspects from the geek tribe howling here because I have the temerity to suggest that they and their hacker culture is not the basis for a world society, but only one aspect of it. No surprise there!

That awful little mangina thug Maggie is first of all, trying to bully by invoking real-life information. Um, #fail.

Then, he imagines that my idea works just like his idea of the world. He wants an insular and unaccountable tribe of coders to run the world, so if anyone objects to that, he projects upon them a notion that they are merely *another* tribe of unaccountable power-mongers, only this time, the Soros-funded NGOs of the world who influence politics.

Well, that's stupid, because I don't represent them, and am among their major critics, if anyone bothers to read my other blogs or knows me at conferences in RL, which of course, they don't, and that's fine, who needs stalkers.

My proposal isn't about rounding up NGOs from liberal foundations and running things in the usual "progressive" socialist-style "planning committee. No thank you. Not interest.

In fact, precisely because those types of people in fact gravitate towards accepting the premise of the wikitarian tekkie unchallenged that I wouldn't be for setting them up as the wise council to rule the world.

I think it's pretty clear from my notions expressed here that I'm trying to find not one group of people, or even, as I clearly noted, in precisely the same vein as Maggie would (if he were in good will, but of course, he isn't), that fake "all walks of life" that the liberal produces, and then produces people from "all walks of life" only that suit their ideologies.

Rather, I'm trying to find principles that could be constructed that might satisfy multiple competing constituencies, you know, like in a real democracy?

I don't suggest any levers of control be first seized; I suggest they first be taken away from those who seize them and more democratically placed. And Desmond has very pragmatically indicated who could do this, realistically: those with the money to bother with starting a virtual world from scratch. I don't imagine there are many takers. Perhaps, some smaller world, with a smaller less ambitious company, however, that is more interested in getting governance right ("the JIRA" or "the forums") than this or that scrum cult dogma.

I'm not intrested in Randian cultism, either, which, of course Maggie attributes to anyone who criticizes the Marxism of the singularist tech cults and the software cults themselves that run our lives with the amalgam of anarcho-communism and collectivist libertarianism, if you can imagine such a thing, and indeed, that's what Linden Lab is often like in its ideological decision. And of course, Maggie would rather have people like that from his tribe, even if he would be critical of Marxism, and there's no guarantee he would be, just out of spite.

And in fact, by never really critiquing Marxism and collectivist tribal tekkie dogma, and in fact always pointing to its opposite as "only" possible from Randian quarters, Maggie does more to seal in the tekkie Real Politik than they could ever do themselves.

He's also fucking *stupid*, which is what happens when in fact bile and spite blind you -- which is why people accuse me of being blinded by bile and spite -- that being a description of their own state.

I'm describing a group of people who got together because they were paid to do so in a grant. I'm not advocating such grant-giving and foundation-rule as a basis for society -- I don't think it is. I'm describing *what is*. And how these people, contrary to tekkies who approach the problem of "how can I build shiny?", look at the proposition.

But, oh, well, some of my blogs just go over people's heads.

cube3

the major dilemna is that the "atart overs" are now so entrenched in global corporate media --now that the tech banker billions(the social network) are cool-- is that Google/Verizon and others will make sure the future virtual networked globe will not foster any civic democracy.

SL want the first virtual world by any means, but the ill it does, will be the model for the larger offerings to come.

Strangely today I received an email from Kaneva...talkign about-- somthing...anyone remeber them..? blah blah.. and i asli noticed shile now back from an unplugged weekend tha GAME changer- dusans MYWORLD has had its developement team laid off before I guess ,we the world, ever got..er changed..lol


and so it goes.
i guess it took centuries to get a american democracy, and since geek/machine /money culture has no past, we can forget it all and just let the reinvented wheels of digital media, take us through the dark ages and such all over again.


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